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Content & internal linking

Internal link suggestions

What it's for

Recommends internal links between semantically related pages (by content similarity, not just shared words), with the source page, target page and a suggested anchor — to spread authority and help users and crawlers.

When to use it

  • After publishing new content that needs to be discovered.
  • To strengthen important pages with relevant internal links.

How to use it

  1. Project → «Link suggestions».
  2. Review each suggestion's source, target and anchor.
  3. Add the links that make editorial sense.

Reading your results

For each output: is it good, does it need improvement, or is it bad — and exactly what to do next.

Suggestion relevance (similarity)

Good High similarity: a natural, useful link — add it.
Needs improvement Moderate: add only if the anchor reads naturally in context.
Bad Low/forced: skip — irrelevant links don't help.

Next steps

  • Prioritize links pointing at your money/striking-distance pages.
  • Re-crawl so the new internal links are reflected.
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