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Technical SEO & crawling

Compare crawls

What it's for

A diff between two crawls: which issues were fixed, which are new, and which pages changed. The fastest way to see the impact of a release or content update.

When to use it

  • After a deploy, to confirm you fixed more than you broke.
  • When the health score moved and you need the «why».

How to use it

  1. Project → «Compare», pick a baseline and a later crawl.
  2. Read the «new issues» and «resolved issues» sections.
  3. Drill into any newly-regressed URL.

Reading your results

For each output: is it good, does it need improvement, or is it bad — and exactly what to do next.

New vs resolved issues

Good Resolved > new: net improvement.
Needs improvement Roughly even: the release was neutral — look closer.
Bad New > resolved: the change introduced regressions.

Next steps

  • File the new regressions as work; re-crawl after fixing.
  • Make a clean crawl your new baseline going forward.
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